Bridging Brands with Communities: The Power of Canvasser Marketing in Nigeria

In the bustling, energetic marketplaces of Nigeria, connection isn’t just transactional—it’s cultural. That’s why our canvasser-led micromarketing activations are redefining how brands engage with local communities. Through strategic partnerships with heavyweights like MoMo PSB, Smartcash PSB, Showmax, MTN, and Airtel, we’ve not only expanded gross connections and financial inclusion but…
10 Jul 2025 by 

From Data to Strategy: CPPL’s Custom Research for Development Partners

In a landmark collaboration, Customer Passion Point Limited (CPPL) delivered a diagnostic survey for the IFC World Bank, focusing on the unique challenges faced by female digital financial services (DFS) agents and merchants in Northern Nigeria. This project underscores CPPL’s commitment to driving inclusive growth through innovative, customized, and affordable…
08 Jul 2025 by 

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