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The Transformative Power of Training: Investing in Human Capital

The Transformative Power of Training: Investing in Human Capital Home Training is a critical component of personal and professional development, offering individuals the opportunity to acquire new skills, expand their knowledge, and enhance their capabilities. In today’s rapidly changing world, where technological advancements and evolving business landscapes require continuous adaptation, investing in training is essential […]

UNDERSTANDING CUSTOMER NEEDS FOR EXCELLENT CUSTOMER SERVICE

UNDERSTANDING CUSTOMER NEEDS FOR EXCELLENT CUSTOMER SERVICE Home In today’s dynamic marketplace, where competition is fierce and options abound, providing excellent customer service is not just a bonus—it’s a necessity for businesses aiming to thrive. At the heart of exceptional customer service lies a deep understanding of customers’ needs. However, before we delve into the […]

A Guide to Crafting Compelling Brand Storytelling

A Guide to Crafting Compelling Brand Storytelling Home Unveiling the Power of Your Brand’s Story In the dynamic world of digital marketing, where every brand strives to stand out, storytelling emerges as a potent tool. Crafting a compelling narrative for your brand not only captivates your audience but also establishes a unique identity. Let’s delve […]

5 Compelling Reasons Why SMEs Should Embrace Digital Marketing

5 Compelling Reasons Why SMEs Should Embrace Digital Marketing Home In the fast-paced digital era, small and medium-sized enterprises (SMEs) face both challenges and opportunities. One of the most transformative opportunities lies in the realm of digital marketing. Embracing digital marketing is not merely an option; it’s a strategic necessity that can propel SMEs to […]

Empowering Businesses Through Innovative Value Creation

CPPL Value Creation

Empowering Businesses Through Innovative Value Creation Home Lagos, 14th December 2023 – Customer Passion Points Limited (CPPL), a leading firm of value creation consultants, is making waves in the business world with its innovative and cost-effective marketing consulting and training solutions. As a dynamic force in the industry, CPPL is dedicated to empowering businesses through […]

Effective sales strategies to build customer trust and loyalty

Effective sales strategies

Effective sales strategies to build customer trust and loyalty Home Indeed, sales play a vital role in establishing consumer loyalty and trust. A strong sales team is essential for driving business growth and building lasting customer relationships. By employing effective sales strategies, businesses can foster trust and loyalty among their customer base. Read Also: Marketing […]

Marketing Consulting and Revenue Growth for Small & Growing Businesses

Marketing Consulting

Marketing Consulting and Revenue Growth for Small & Growing Businesses Home Marketing consulting involves providing expert advice, guidance, and strategic solutions to businesses seeking to improve their marketing efforts. Marketing consultants are professionals with specialized knowledge and experience in various aspects of marketing, and they work closely with companies to analyze their current marketing strategies, […]

CPLP Corporate Training – Why You Must Train Your Staff As An SME

CPPL's corporate training

CPLP Corporate Training – Why You Must Train Your Staff As An SME Home Training your staff as a small and medium-sized enterprise (SME) can bring several benefits and contribute to the overall success of your business. The primary purpose of staff training is to benefit the development and capabilities of the individual member of […]

CPPL Consulting – Edith’s Success Story

CPPL Consulting - Edith's Story

CPPL Consulting – Edith’s Success Story Home So, there’s this awesome story about our company and how we helped Edith’s laundry business in Lagos thrive. Edith was putting in a lot of effort, but her business wasn’t growing as she hoped. One of our happy clients recommended her to us at Customer Passion Point Limited […]

Your Tailored Marketing Strategy with CPPL Marketing Consulting

marketing consulting

Your Tailored Marketing Strategy with CPPL Marketing Consulting In the dynamic landscape of modern business, strategic marketing is the key differentiator that propels brands to unparalleled success. At CPPL Consulting, we redefine the realm of marketing consultancy, positioning ourselves as the foremost catalyst for your brand’s ascendancy. With a commitment to innovation, CPPL Consulting blends […]