Emotional Intelligence: The New Currency of Leadership Effectiveness
On November 26th, 2025, Customer Passion Point Limited (CPPL) hosted an open training program on Emotional Intelligence and Leadership Effectiveness. The one-day session brought together 27 leaders from organizations including FirstBank of Nigeria, NIIT, Infrest Systems Limited, and All Manufacturing Africa Solutions Limited, showcasing the growing demand for emotionally intelligent leadership across sectors.
Build Structure to Support Your Business and You Will Be Fine
Starting a business is often romanticized as the ultimate path to freedom, wealth, and fulfillment. Many professionals leave paid employment with the conviction that entrepreneurship is the best way to create lasting value. The reality, however, is far more complex. While ideas and capital are essential, they are not enough. What truly sustains a business […]
Stop Chasing Transactions. Start Building Transformation.
What truly defines success in business development, the number of deals closed or the depth of relationships built? That question guided our discussion during the recent Business Development Mastery Training at CPPL. Customer Value Maximization (CVM) or what some call Customer Value Development (CVD). At its core, CVM is the process of increasing the worth […]
Your Effectiveness Is Your Real Superpower
Every day begins with good intentions. You sit at your desk, ready to conquer your goals. But then the emails start flooding in. Meetings stack up. The to-do list grows longer. By evening, you’re drained—yet somehow, the things that truly matter remain untouched. This isn’t a personal failing. It’s a systemic challenge. In today’s hyper-connected, […]
Customer Experience Excellence: The Key to Business Growth
In today’s competitive marketplace, exceptional customer experience has become the primary differentiator for businesses seeking sustainable growth. Companies that prioritize customer experience excellence not only retain customers but also create powerful advocates who drive organic growth through word-of-mouth recommendations. The Customer Experience Revolution The digital age has fundamentally changed customer expectations. Today’s consumers expect seamless, […]
Leadership Development: Nurturing Tomorrow’s Business Leaders
Effective leadership is the cornerstone of organizational success. In today’s rapidly changing business environment, developing strong leaders who can navigate complexity, inspire teams, and drive innovation is more critical than ever. This article explores proven strategies for nurturing tomorrow’s business leaders. The Leadership Development Challenge Organizations across Africa face a growing leadership gap as experienced […]
Digital Marketing Trends 2024: What African Businesses Need to Know
The digital marketing landscape is evolving rapidly, with new technologies and consumer behaviors reshaping how businesses connect with their audiences. For African businesses, staying ahead of these trends is crucial for maintaining competitive advantage and driving growth in an increasingly digital marketplace. The African Digital Marketing Landscape Africa’s digital transformation is accelerating, with mobile internet […]
Supply Chain Optimization: A Strategic Advantage for African Businesses
In today’s competitive business landscape, supply chain optimization has become a critical strategic advantage for African businesses. By streamlining operations, reducing costs, and improving efficiency, companies can gain significant competitive advantages while building resilience against market disruptions. The African Supply Chain Challenge African businesses face unique supply chain challenges, including infrastructure limitations, regulatory complexities, and […]
The Power of Experiential Marketing: Creating Memorable Brand Experiences
In an increasingly digital world, experiential marketing has emerged as a powerful way for brands to create meaningful, memorable connections with their audiences. By engaging consumers through immersive, interactive experiences, brands can build deeper emotional bonds and drive long-term loyalty. What is Experiential Marketing? Experiential marketing goes beyond traditional advertising by creating live, interactive experiences […]
Brand Strategy in the Digital Age: Lessons from Successful African Brands
In today’s digital landscape, brand strategy has evolved beyond traditional marketing approaches. African brands are leading the way with innovative strategies that leverage digital platforms while maintaining authentic connections with their audiences. This article explores key lessons from successful African brands that have mastered the art of digital brand building. The Digital Branding Revolution The […]
